MASTER OF BUSINESS ADMINISTRATION (MBA)

Lateral Entry

ONE YEAR

S. No.	Course Title	Max. Marks
1	BUSINESS POLICY AND STRATEGIC MANAGEMENT	100
2	APPLIED OPERATIONS RESEARCH & STATISTICS	100
3	FINANCE MANAGEMENT & MANAGEMENT ACCOUNTING	100
4	PRINCIPLES OF MANAGEMENT & ORGANIZATION BEHAVIOUR	100
5	MANAGEMENT INFORMATION SYSTEM	100

ELECTIVES

S. No.	Course Title	Max. Marks
17	Project Work	200
18	Elective-I (Marketing)	400
19	Elective-II (HRM)	400
20	Elective-III (Finance)	400
21	Elective – IV (Systems)	400

BUSINESS POLICY AND STRATEGIC MANAGEMENT (2041205)

1	Business as a Social System- Business environment-External/Internal and their interaction.
2	Society and Business – Business ethics – Social Responsibility – Social Audit.
3	Policies and strategies -Definitions and Scope-Elements of Policy and formulation-Special techniques-MBO, MBE-Major Business Policies-Functional Policies.
4	Strategy-Function / Importance-strategic alternatives -BCG, GE Matrix-SWOT Analysis.
5	Strategy formulation / model-Control and evaluation of strategies- 7-S System

Text Book:

1. Azhar Kazmi-Business Policy and Strategic Management, Tata Mc.Graw Hill publishing Company Ltd, New Delhi-Second Edition-1998.
2. Business planning and policy by Mamoria and Mamoria, Himalaya Publishing House.

References:

1. Harvard Business Review-Business Policy-Part-II, Harvard Business School .
2. Business Policy and strategic Management by Lawrance R.Jauch and William F.Blucck Mc.Graw Hill International Edition.
   
   APPLIED OPERATIONS RESEARCH & STATISTICS (2030602)

1	Linear Programming Problems(LPP) : LPP- Meaning – Formulation of LPP - Graphical Method - Simplex solution- Big M Method.
2	Transportation & Assignment Problems: Transportation problem-North - West corner Solution – Least Cost Method – Vogel's Approximation Method- Stepping Stone Method - MODI Method-Degeneracy, unbalanced matrix. Assignment model- Hungarian method- Traveling salesmen problem.
3	Sequencing Problem and Game theory: Sequencing Problem – Processing N jobs through 2 Machines- Processing N jobs through 3 Machines -Processing N jobs through M Machines- Processing 2 jobs through M Machines. Game Theory – Meaning – Saddle Point – Two persons Zero Sum Games- Dominance Property- Graphical and L.P.model problems.
4	Network Project Scheduling &Replacement Theory : Network and Basic Components- Rules – CPM and PERT for project scheduling- Resource leveling, crashing, Resource planning. Replacement Theory – Introduction- Replacement of items with gradual Deterioration – Items that fail completely and suddenly.
5	Decision Theory: Decision making under certainty - Decision making under Uncertainty- Decision making under risk: Expected value , EVPI- Decision trees Analysis.

Text Books:

•  R.Panneerselvam, "Operations Research", Prentice Hall of India-2002.

•  Hamdy A Taha, "An Introduction to Operations Research Prentice Hall, Sixth edition-2000.

•  J.K.Sharma, "Operations Research. Theory and Applications", Macmillan-1997.

Reference Books:

•  P.K.Gupta.D.S.Hira, "Problems in Operations Research", S.Chand & Company-2002.

•  P.K.Gupta and D.S.Hira, "Operations Research", S.Chand & Co.Ltd., New Delhi-2002.

•  C.K.Mustafi, "Operations Research: Methods and Practice", New Age International(P) Ltd., Publisher-2000.

•  S.Kalavathy, "Operations Research", Vikas Publishing House(P) Ltd-2000.

•  Dr.N.G.Nair, “Resource Management Techniques” Vikas Publishing House(P)Ltd

PRICIPLES OF MANAGEMENT & ORGANIZATIONAL BEHAVIOR (2041213)

UNIT - 01 INTRODUCTION - MEANING OF MANAGEMENT - MANAGEMENT THOUGHT AND THEORIES.

UNIT - 02 MANAGERIAL FUNCTIONS - PLANNING, ORGANIZING, STAFFING, DIRECTING - COCOORDINATING COMMUNICATION AND CONTROL.

UNIT - 03 ORGANIZATIONAL BEHAVIOR - CONCEPT SIGNIFICANCE - RELATIONSHIP BETWEEN MANAGEMENT AND ORGANIZATIONAL BEHAVIOR - EMERGENCE AND ETHICAL PERSPECTIVE

UNIT - 04 MOTIVATION - MEANING AND TYPES - THEORY OF MOTIVATION - NEED HIERARCHY THEORY, THEORY X AND THEORY Y, TWO FACTOR THEORY - MCCLELLAND`S THEORY - VECTOR VROOM`S EXPECTANCY THEORY - LEADERSHIP STYLE AND FUNCTIONS

UNIT - 05 EXPORT REGULATIONS - EXPORT PROCEDURES - EXPORT PACKAGING - INSURANCE - IMPORT REGULATIONS - IMPORT PROCEDURE - EXPORT DOCUMENTATION - IMPORT DOCUMENTATION - INDIAS TRADE POLICY - NEW IMPORT AND EXPORT POLICY.

FINANCE MANAGEMENT & MANAGEMENT ACCOUNTING(2040103)

1	UNIT - 01 ACCOUNTING - DEFINITION - ACCOUNTING FOR HISTORICAL FUNCTION AND MANAGERIAL FUNCTION - SCOPE OF ACCOUNTING - FINANCIAL ACCOUNTING AND MANAGEMENT ACCOUNTING - FINANCIAL STATEMENT ANALYSIS - FINANCIAL STATEMENTS - NATURE OF FINANCIAL STATEMENTS - LIMITATIONS OF FINANCIAL STATEMENTS - ANALYSIS OF INTERPRETATION - TYPES OF ANALYSIS - EXTERNAL VS INTERNAL ANALYSIS - HORIZONTAL VS VERTICAL ANALYSIS - TOOLS OF ANALYSIS - TREND ANALYSIS - COMMON SIZE STATEMENTS - COMPARATIVE STATEMENTS
2	UNIT - 02 RATIO ANALYSIS - TYPES - PROFITABILITY RATIOS - TURNOVER RATIOS -LIQUIDITY RATIOS - PROPRIETARY RATIOS - MARKET EARNINGS RATIOS - FACTORS AFFECTING EFFICIENCY OF RATIOS - HOW TO MAKE EFFECTIVE USE OF RATIO ANALYSIS - USES AND LIMITATION OF RATIOS - CONSTRUCTION OF PROFIT AND LOSS ACCOUNT AND BALANCE SHEET WITH RATIOS AND RELEVANT FIGURES - INTER-FIRM, INTRA-FIRM COMPARISONS
3	UNIT - 03 FUND FLOW STATEMENTS - NEED AND MEANING - PREPARATION OF SCHEDULE OF CHANGES IN WORKING CAPITAL AND THE FUND FLOW STATEMENT - MANAGERIAL USES AND LIMITATION OF FUND FLOW STATEMENT. CASH FLOW STATEMENT - NEED - MEANING - PREPARATION OF CASH FLOW STATEMENT - MANAGERIAL USES OF CASH FLOW STATEMENT - LIMITATIONS - IFFERENCES BETWEEN FUND FLOW AND CASH FLOW ANALYSIS.
4	UNIT - 04 CAPITAL BUDGETING SYSTEM - IMPORTANCE - METHODS OF CAPITAL EXPENDITURE APPRAISAL - PAYBACK PERIOD METHOD - ARR METHOD - DCF METHODS - NPV AND IRR METHODS - THEIR RATIONALE - CAPITAL RATIONING.
5	UNIT - 05 FINANCIAL MANAGEMENT: MEANING, NATURE AND SCOPE OF FINANCE; FINANCIAL GOAL - PROFIT VS WEALTH MAXIMIZATION; FINANCE FUNCTIONS - INVESTMENT, FINANCING AND DIVIDEND DECISIONS - MANAGEMENT OF WORKING CAPITAL: MEANING, SIGNIFICANCE AND TYPES OF WORKING CAPITAL; CALCULATING OPERATING CYCLE PERIOD AND ESTIMATION OF WORKING CAPITAL REQUIREMENTS; FINANCING OF WORKING CAPITAL. REQUIREMENTS; FINANCING OF WORKING CAPITAL AND NORMS OF BANK FINANCE; SOURCES OF WORKING CAPITAL; FACTORING SERVICES; VARIOUS COMMITTEE REPORTS ON BANK FINANCE; DIMENSIONS OF WORKING CAPITAL MANAGEMENT.

MANAGEMENT INFORMATION SYSTEM

1	Introduction: Understanding Information Systems – The Changing face of Business Environment – Emerging trends in Information Technology – Managing. E-Transformation – Evolution of Business process, organizational structure, and IT Architecture.
2	Information Systems For Decision Making: Information systems – Types of Information systems – Transaction processing Systems – Management Information Systems – Intelligent support systems – Office Automation Systems – Categories of MIS – MIS and organization structure – characteristics of MIS – Classification of MIS – MIS and Levels of Management – Implementation of MIS.
3	Functional Management Systems: Marketing Information systems – Finance Information systems – Accounting Information system – Personnel Information Systems – Production Information Systems – Inter relationship of functional management Information Systems.
4	Enterprise Information Systems: Introduction – Evolution of Enterprise Information Systems – ERP- The Enterprise solutions – ERP market – Introduction to E-business , E-CRM Systems – Sales force Automation – Customer service and support Automation – Enterprise marketing automation (EMA) – Comparative Analysis of E-CRM software vendors and products – Evaluating an E-CRM product.
5	Information System for Business effectiveness: The Role of CIO-Challenges of a CIO – The Impact of Information Systems on organizational performance – Importance of Evaluating the Impact of Information Systems on Business effectiveness – Business Effectiveness as a Function of cost, value, performance, and competitive positioning- valuation process of Information systems Applications.

  Text Book:

•  Mahadeo Jaiswal, Monika Mital, Management Information systems – Oxford University Press, New Delhi.

•  Kenneth C.Laudon and Jane Price Laudon, Management Information Systems-Managing the Digital firm, Pearson Education, Asia-2002.

•  James AO'Brein. Management Information Systems. Tata Mc Graw Hill, New Delhi-1999.

  Reference:

•  Gordon B.Davis, Management Information System: Conceptual Foundations, Structure and Development, McGraw Hill, 1974.

•  Joyce J Elam, Case series for Management Information Systems, Simon and Schuster Custom Publishing-1996.

•  Steven Alter Information Systems-A Management Perspective-Addison-Wesley 1999.

•  Turban, Mc.Lean and Wether be. Information Technology for Management-Making connections for strategic advantage John Wiley-1999.

ELECTIVE – A
MARKETING

Paper – 1

MARKETING RESEARCH

UNIT – I Marketing Research – An Overview - Introduction –Nature of Marketing Research - Scope of Marketing Research – Importance of Marketing Research – Role of Marketing Research – Relationship of marketing research with Other Disciplines – Uses and Limitation of Marketing Research – Marketing Research Agencies.

UNIT – II Marketing Research Process – Introduction – Problem Definition – Research Design – field Work – Data Analysis – Report Preparation – Characteristics of Good Marketing Research – Marketing Research Plan – Research Design – Introduction – Improtant Points – Exploratory – Descriptive Research Design – Descriptive Research Design – Importance of Descriptive Research – Alternative Research Designs – Historical Designs – Simulation Designs.

UNIT – III Product Research – New Product Research – Research in New Product Development – Product Life Cycle Research – Product-mix Research – Review Questions.

UNIT – IV Advertising Research – Defining Advertising Research – Product Appeal Research – Copy Testing – Post-testing – Post Testing – Media Selection Research – Motivation Research – Nature of Motivation Research – types of Information Sought in Motivation Research.

UNIT – V Motivation Research Techniques – Sales Control Research – Sales Forecasting – Sales Analysis – Sales Potential – Methods for Developing Market Potential.

Paper – 2

SALES AND DISTRIBUTION MANAGEMENT

I : Sales management

UNIT – I : Organization Frame work of the Field Sales Force

Types and methods of Field Sales Organization – Career in Field Sales Management. Field Sales Manager – His tasks and responsibilities – Relation with Salesman and relationships with Top Management – Coordinating and controlling the marketing mix. Operating Environment for field sales force.

UNIT – II : Information and Planning

Qualities and role – Hierarchy of objectives and goals, concept of strategies and tactics. Development of sales performance standards – Relationships of performance standards to sales development function, its purpose and types, check on training and staffing programs. Sales forecasting – Methods and procedural steps in forecasting. Sales Budgeting. Allocation of field sales resources. Design sales territories, procedure for designing – Determining manpower requirement, recruiting, methods and the selection system. Sales quotas, types of sales quotas, its purpose and managerial evaluation. Man power planning – tasks, skill qualification.

UNIT – III : Operational Management

Staffing – responsibilities, tools and methods of selection. Motivational and compensation procedures for sales force – method of financial incentives and its purpose – Designing a compensation plan. Evaluation of performance and control. Salesmanship – Sales positions – Theories of Selling – Understanding consumer behaviour. Sales Audit and Analysis – Control sales efforts and costs.

II : Distribution Management

UNIT – IV : Introduction

Role of distribution in the marketing mix – Role and function

UNIT – V : Transport and Handling

Economic of transportation, determining optimum mode of transport – Organization, machines, procedures and documentation.

UNIT – VI : Dealer Network

Role of middlemen / dealer in marketing and distribution. Dealer functions at Wholesale and retail level. Strategic plan of network – Location, Selection, Appointment; and Termination of dealers, Morale and Motivation.

Reference:

1. Arulraj, A New Approach to Physical Distribution.
2. Shapiro, Sales Program Management – Formulation and Implementation.
3. Wentworth, Physical Distribution Management.
4. Good Ridge (Peter J), Element of Distribution.
5. Still R.R.conditt Govoni Sales Management.
6. Stroh (Thomas.H), Management – Sales Function.

Paper – 3

SERVICE MARKETING

UNIT – I Marketing Services

Introduction Growth of the service sector. The concept of service. Characteristics of Service – Classification of service – Designing of the service, blueprinting, using technology developing, human resources, building service aspirations.

UNIT – II Marketing Mix in Service Marketing

The Seven Ps: Product decisions, Pricing, Strategies and tactics, Promotion of service and placing or distribution methods for services. Additional dimension in services marketing – People, physical evidence and process.

UNIT – III Effective Management of Service Marketing

Marketing Demand and Supply through capacity planning and segmentation – Internal marketing of Services – External versus Internal orientation of service strategy.

UNIT – IV Delivering Quality Service

Causes of Service – Quality gaps. The customer expectations versus perceived service gap. Factors and Techniques to resolve this gap. Gaps in Services – Quality standards, factors and solutions – The service performance gap – Key factors and strategies for closing the gap. External communication to the customers – The promise versus delivery gap – Developing appropriate and effective communication about service quality.

UNIT – V Marketing of Service with Special Reference to

•  Financial Services

•  Health Services

•  Hospitality Services including travel, hotels and tourism

•  Professional Services

•  Public Utility Services

•  Educational Services.

Reference:

1. Ravi Shankar – Service Marketing. The Indian Experience – Manas Publication, New Delhi .
2. Zeithmal Parasuraman and Berry – Delivering Quality Service – The Free Press Macmillia.
3. S. Balachandran, Excellence in Service – Business Publishing House, Bombay .
4. Philip Kotler, Marketing of Non Profit Organization – Prentice Hall of India (P) Ltd., India , New Delhi .

Paper – 4

ADVERTISING MANAGEMENT

UNIT – I Advertising – Definition – Meaning – Advertising as a tool of marketing – Advertising effects – Economical and Social;

UNIT – II Advertising Functions – Advertising Budgets. Importance of Advertising in Modern Marketing. Types of Advertising – Commercial and Non-commercial Advertising, etc. - Advertising and Consumer behavior – Advertising and Salesmanship.

UNIT – III Communication Mix - Advertising Media – Types of Media – Print Media; Non-media advertising; Media Planning and Scheduling; Advertising on Internet; Media selection decisions.

UNIT – IV Media Planning – Message Design and Development: Managing advertising, types of appeal, Elements of Advertising copy – Characteristics of good advertising copy.

UNIT – V Measuring Advertising Effectiveness: Managing advertising agency – Role and its importance in advertising. Client relationship; Promotional scene in India ; Technique for testing advertising effectiveness. Legal Frame Work of Advertising.

Reference:

1. Aaker, David, et. Al. : Advertising Management, Prentice Hall, New Delhi .
2. Kings Books, Nai Sarak, New Delhi – 6.

ELECTIVE – B
HRM

Paper - 1

LABOUR LAWS

SECTION - I The Factories Act, 1948, The Workmen's Compensation Act, 1923, The Industrial Disputes Act, 1947, The Employees' State Insurance Act, 1948, The Employees' Provident Funds and MISC Provisions Act, 1952, Child Labour (Prohibition and Regulation) Act, 1986, The Payment of Bonus Act, 1965.

SECTION - II The Payment of Gratuity Act, 1972, The Payment of Wages Act, 1936, The Minimum Wages Act, 1948, The Industrial Employment (Standing Orders) Act, 1946, The Apprentices Act, 1961, The Collection of Statistics Act, 1953, The Contract Labour (Regulation and Abolition) Act, 1970.

SECTION - III The Employment Exchanges (Compulsory Notification of Vacancies) Act, 1959, The Equal Remuneration Act, 1976, The Trade Union Act, 1926, The Delhi Shops and Establishment Act, 1954, The Labour Laws (Exemption from Furnishing Returns and Maintaining Registers by Certain Establishments) Act, 1988, The Plantations Labour Act, 1951, The Maternity Benefit Act, 1961.

SECTION - IV The Fatal Accident Act, 1855, The Children (Pledging of Labour) Act, 1948, The Employers' Liability Act, 1948, The Dock Workers' (Regulation of Employment) Act, 1948, The Mine Act, 1952, The Maharashtra Recognition of Trade Unions and Prevention of Unfair Labour Practices Act, 1971, The Bombay Industrial Relations Act, 1946.

Paper - 2

LABOUR WELFARE AND INDUSTRIAL RELATION

UNIT - I Labour Relations Changing concept of management, labour relations; Statute laws, Tripartite conventions, development of the idea of social justice, limitation of management prerogatives increasing labour responsibility in productivity.

UNIT - II Joint consultation Principal types, Attitude of trade unions and management; joint consultation in India.

UNIT - III Industrial Relations The changing concepts of Industrial relations, Factors affecting employee stability. Application of Psychology to industrial relations.

UNIT - IV Industrial Harmony and Conflict Harmonious relations in industry, importance and means; Cause of industrial disputes, Machinery for settling of disputes, Negotiation, Conciliation, Mediation, Arbitration and Adjudication, Strikes, Lock-outs, Layout and Retrenchment codes of discipline, Grievance procedure, Labour management co-operation; Worker's participation in management.

UNIT - V Trade Unions Trade Unions and their growth economic, social and political conditions leading to the development of trade unionism, Theories of trade unionism, Aim and objectives of trade unions, Structure and governing of trade unions.

UNIT - VI Problems and Role of Indian Trade Unions Recognition and leadership, Finances and membership, Compulsory versus free membership, Political activities, Welfare, Legislation, Majority and minority unions, Social responsibilities Positive role in economic and social development.

UNIT - VII Collective Bargaining Meaning, Scope, Subject mater and parties, Methods and tactics, Administrations of collective bargaining agreement; Fair and unfair labour practice.

UNIT - VIII Tripartite Machinery At the centre and in the states; I.L.O - Its functions and role in labour movement - Industrial health and safety; Industrial legislations.

Paper - 3

TRAINING AND DEVELOPMENT

UNIT - I Meaning and definitions of Training and Development - Learning Principles - Learning Curve - Identifying Training Needs - Types of Training - Organization for Training - Objectives - Structure and Functions of Training Department - Execution of Training Programs Evaluation of Training Programs.

UNIT - II Techniques of on-the-job Training - Coaching Apprenticeship - Job rotation - Job Instruction Training - Training by Supervisors - Techniques of off-the-job Training Lectures, Conference, Group Discussions, Case Studies, Role Planning Programmed Instructions, T-Group Training - Simulations Relative, Effectiveness of Training Techniques.

UNIT - III Human Resource Development Concept - HRD at Micro and Macro Levels - Sub - Systems of HRD - Role of HRD function - Concept of Career - Career Stages - Career Planning and Development - Need - Steps in Career Planning - Methods of Career Planning and Development - Managerial and Organizational Roles, in Career Development - Career Development Actions and Programs - Career Problems and Solutions - Guidelines for Career Management.

UNIT - IV Concept of Management Development - Need and importance of Management Development - Management Development Process - Components of MD Programmes - Requirements for the success of MD programs.

UNIT - V Leader Centered Techniques of Management Development : lectures, Coaching - Student Centered Techniques: Discussions - Case Studies - Conferences - Workshops - Syndicate - Brain Storming - Role Playing - Psycho Drama - Simulation - Inbasket Games - Sensitivity Training - Self - leaming - Techniques - Planned Reading - Correspondence Course - Programmed Instructions - Audio visual Lessons - Manuals and Hand outs.

UNIT - VI Training Courses and Apprenticeship Programms - Need for Training in India - Government Policy on Training - Training Institutes in India - Management Development Programmes in Public Sector and Private Sector Organization - Management Development Institutes .

Paper - 4

INDUSTRIAL ORGANIZATIONAL PSYCHOLOGY

1. Introduction : The fields of industrial / organizational Psychology. The history of Industrial / organizational Psychology. 2. Organizational Psychology : Mechanisms of influence, Design of the organizational environments. 3. The Motivation to Work : The traditional approach - Consistency Motivation and a theoretical model theories of work performance. 4. Cognitive Processes and work behaviour : Theories of intelligence and human abilities - Verbal, motor, and creative abilities - cognitive skills and job performance. 5. Organizational Psychology : Mechanisms of influence, Designs of organizational environments. 6. Reactions of job experience : Alienation, Stress, and satisfaction : Alienation - Psychological and Physiological Stress, Job satisfaction. 7. Organizational Development : Job Enrichment as organizational Development intervention, Industrial democracy on a Societal level as intervention, Sensitivity training, Need-for-Achievement training, other suggestions. 8. Change programs : Attribute and skills. Attitude change, skills training other problems in change programs. 9. Accidents and Safety : Nature causes of accidents - individuals susceptibility to accidents - Minimizing accidents. 10. Leadership : Organizational influences on leader behaviour - characteristics of the effective leader - Ghisell's managerial traits.

Reference: 1. Korman A.K. - Organizational Behaviour, Prentice - Hall of India (P) Ltd 1978. 2. Nelson, D.L. and Guide J.C. - Organizational behaviour. OH : Soula Western College Publishing 2000. 3. Tiffin, J and MC Cormic C.J. : Industrial Pshycology (6th Ed) Englewood Cliffs, NJ. Prentice Hall, Inc 1974.

ELECTIVE – C
FINANCE

Paper – 1

INVESTMENT ANALYSIS AND PORTFOLIO MANAGEMENT

UNIT I: Investments: Nature and scope of investment analysis, elements of investment, avenues of investment, approaches to investment analysis; concept of return and risk: Security return and risk analysis, measurement of return and risk. Financial assets: types and their characteristics, sources of financial information.

UNIT II: Security Markets: Primary and Secondary market, Primary Market Role, functions and methods of selling securities in primary Market; allotment Procedure; New financial instruments. Secondary Market: Role, importance, types of brokers, trading mechanism, listing of securities in stock exchanges, screen based trading; Depositary – role and need; Depositaries Act, 1996.

UNIT III: Public Issue: SEBI guidelines on public issue, size of issue, pricing of issue, promoter's contribution, appointment of Merchant bankers, underwriters, broker, registrar and Managers bankers and allotments of shares.

UNIT IV: Valuation of Securities: Bonds, Debentures, Preference shares, equity shares, fundamental analysis: Trends, indicators, indices and moving averages applied in technical analyses.

UNIT V: Portfolio Analysis: Estimating rate of return and standard Deviation of portfolio. Effect of combining the securities; Markowitz Risk Return optimization; single Index Model or Market Model; Portfolio total risk, Portfolio Market risk and unique risk, simple Sharpe's optimization solution. Capital Market Theory: Capital Market Line, Security Market Line, Risk free lending and borrowings; factor models: Arbitrage pricing theory, two factor and multi factor models; principle of arbitrage, arbitrage portfolios.

Reference Books:

•  Bhalla : Investment Analysis, S.Chand & Co., Delhi .

•  Donal E Fisher and Ronald J.Jorden: Security Analysis and Portfolio Management, Prentice Hall, New Delhi .

•  Gupta L.C: Stock Exchange Trading in India : Society for Capital Market Research and Development, Delhi .

•  Francis J.Clark: Management of Investments, McGraw Hill , New York .

Paper – 2

MANAGEMENT OF FUNDS

UNIT – I Meaning and importance of funds – allocation of funds – Results of misallocation of funds – Organizing for funds management – Connection with other function – Characteristics of financial systems – Barometer of business conditions.

UNIT – II Capitalization and assessment of funds for fixed assets – Capital structure – pattern of capital structures – Cost of capital – Interest for capital – Yield – Debt service coverage – Acquisition for specific allocation.

UNIT – III Financial Analysis – Planning and control – Allocation of funds to most profitable opportunity – Development of profitable opportunity and evaluation.

UNIT – IV Return on investment as a criteria for allocating funds – Advanced capital budgeting techniques – Methods of incorporating risks and uncertainty.

UNIT – V Project appraisal, feasibility study and reporting – Treatment of inflation in capital budgeting – Capital rationing and its impact on financial planning.

UNIT – VI International financing and management of funds – Resources for investing abroad – foreign currency management – Financing multinational organizations.

Reference:

1. Ugi Brigham, funds Management.
2. Robert W Johnson, Financial Management.
3. Kuchai S.C. , Financial Management.
4. Prasanna Chandra, Financial Management.

Paper – 3

FINANCIAL SERVICES AND INSTITUTIONS

UNIT – I Concept and scope of financial services – functions concerning public and private placement of capital issues – Lead management – Issue pricing and promotion – Disclosure norms – Issue underwriting – Collecting banker – SEBI regulations and lead managers and merchant banking functionaries.

UNIT – II Concept, need and Scope of Mutual Fund Services – Manufacturers in India – Types of schemes – Performance – Portfolio performance evaluation measures – Regulations regarding mutual funds.

UNIT – III Objectives of Credit Rating – Institutions – CRISIL, ICRA, CARE – Debt and deposit rating and equity rating procedures – Reading different grades of rating – International credit rating institutions.

UNIT – IV Characteristics of UTI and LIC as investment institutions – Portfolio management services – Concept and need – Services of NBFC to investors.

UNIT – V Development Financial Institution – Role on functions of IDBI, IFC, ICICI and IRDBI – RBI and management of gift securities market.

UNIT – VI Stock exchanges: role of organization of BSE and NSE – OTCEI – SEBI and stock exchanges – Role of associations and investment consultancies.

Reference:

1. Raghunathan V, Stock Exchange and Investments.
2. Avadhani V, Security Market.
3. Varma, Merchant Banking.

Paper – 4

ADVANCED FINANCIAL MANAGEMENT

UNIT – I

FINANCIAL MANAGEMENT

Meaning – Objectives of Financial Management – Scope and Functions of Financial Management – Role and Functions of Financial Managers – Financial Management and Other Discipline – Financial Information – Meaning – Sources of Financial Informations.

UNIT – II

FINACIAL PLANNING & FORECASTING

Financial Planning – Meaning – Steps in Financial Planning – Characteristics of Financial Planning – Estimation of Financial Requirements – Capitalization – Over and Under Capitalization – Financial Forecasting – Introduction – Tools of Financial Forecasting – Financial Statement – Balance Sheet – Comparative Balance Sheet – Commonsize Statement – Annual Report – Retained Earning Statement.

UNIT – III

TOOLS OF FINANCIAL ANALYSIS AND CONTRO

Financial Analysis – Introduction – Fund Flow Analysis – Statement of Movement of Working Capital – Sources and Application – Cash Flow Statement – Use and Application of Fund Flow and Cash Flow Analysis – Ratio analysis – Types of Ratios – Advantages and Limitations of Ratios – Cost Volume Profit Analysis – Break Even Analysis – Margin of Safety – Profit Volume Analysis – Profit Planning Control.

UNIT – IV

SHORT TERM FINANCING MONEY MARKET

Introduction – Characteristics of Short Financing – Name of Credit – Sources of Short-term Financing – Trade Credit – Bank Credit – Bank Financing of Accounts Receivable – Factoring – Bank financing – Trade Credit and Bank Credit Compared – Short Term Vs. Long Term financing to Meet Current Needs of Funds – Advantages and Limitations of Short-term Financing. Problems and Review Questions. Quiz. Money Market – Introduction – characteristics of Money Market – Types of Money Markets – Sub Market – Call Money – Treasury Bills – participation Certificates – Provident Fund – Small Savings – Marketable Debt – Bullion Market.

UNIT – V

LONG-TERM FUNDING AND VALUATION

Need for Long-Term Financing – Sources of Long-Term financing – Financial Implications of Long-Term Financing – Long-term Financing and Debt-Equity Ratio – Asset Replacement and Long-Term Financing. Capital Structure: Introduction – Capital Structure Management – Factors Influencing Capital Structure. Theories of Capital Structures. Valuation of Ferm: Valuation of Securities – Debentures.

Reference:

1. Financial Management – By P.V. Kulkarni – Himalaya Publishing.

ELECTIVE – D
SYSTEMS

Paper – 1

SYSTEM ANALYSIS AND DESIGN

1. INTRODUCTION

System Concepts - Subsystems - Types of Systems - Systems and the System analyst - Business as a systems - Information systems - systems Lifecycle - Systems Development Stages - Role of system Analyst - Characteristics of System Analyst.

2. SYSTEM PLANNING AND INVESTIGATION

Approaches to system Development - Methods of Investigation - Recording the investigation feasibility assessment.

3. SYSTEM DESIGN

Analyzing user requirements - Logical system Definition - Physical Definition - Physical Design of Computer subsystem - File Design - Database Design - Output and Input Design - Computer Procedure Design - system security. Form Design - dialogue design - code design - system implementation - Changeover - Maintenance and review.

4. PROJECT DOCUMENTATION

Communication skills - Problems in communication written reports - Principles of report writing with structure - standard documentation - study Proposal - System Proposal - User system Specification - Program and Suit Specification - User Manual - Operational Manual - Test Data file - Changeover - Instructions - System audit report.

5. MANAGEMENT INFORMATION SYSTEMS

Introduction to MIS - Survey of IS Technology - Conceptual foundation - IS Requirements - Development - Implementation and Management of IS Resources.

References:

1. James A Senn, Analysis and Design of Information Systems, McGraw Hill,1989.,

2. Igor Gawryszkiewycz, Introduction to system analysis and design, PHI, New Delhi ,2000.

3. V.Rajaraman, Analysis and Design of information Systems, PHI, New Delhi ,2000.

Paper – 2

SIMULATION AND MODELLING

1. INTRODUCTION System and system environment - Components of a system - Discrete and continuous system - Models of system - Different modeling approaches - random number generation - Techniques for generating random numbers - Tests for random numbers - The Kolmogorov Smirnow test - Chi-square test - Run test - Poker test.

2. RANDOM NUMBER GENERATION Random variable generation - Inverse transform techniques - Exponential distribution - Uniform distribution - weibull distribution - Empirical continuous distribution - Generating approximate normal variables - Erlang distribution.

3. PROBABILISTIC DISTRIBUTION

Empirical discrete distribution - Discrete uniform distribution - Poisson distribution - Geometric distribution - Acceptance - Rejection technique for Poisson distribution, gamma distribution.

4. SIMULATION LANGUAGES

Design and evaluation of simulation experiments - Variance reduction technique - Verification & Validation of simulation models - Programming considerations and languages -Simulation languages - GPSS - GASP - SIMSCRIPT - SIMULA.

5. APPLICATIONS

Programming for discrete event systems in simulation languages - Single server & two server queue - simulation of a network - Inverting control etc.

References:

1. Jerry Banks and John Carson. S, Discrete Event System Simulation, PHInc, 1984.

2. Gotifried B, Elements of Stochastic process simulation, PHInc, 1984.

3. Narsing Deo, System Simulation with digital computer, PHInc, 1980.

4. Gordon G, System Simulation, PHInc , New York , 1969.

Paper – 3

OFFICE ADMINISTRATION

UNIT – I Modern Office – Meaning, Importance – Functions – Location of office – Office Layout – Open an Private Offices – Office environment – Lighting, Ventilation, freedom from noise and dust, sanitary, security and secrecy.

UNIT – II Office organisation – Importance – Types – Organisation chart – office manuals – Delegation of authority and responsibility – Centralization Vs decentralization.

UNIT – III Office systems – flow of work – Role of office manager – office forms – forms of control – forms of designing – control of correspondence – handling inward and outward mails.

UNIT – IV Stationary – Importance – Control of stationary cost – purchasing, stationary supplies – Filing – Importance – Functions – Characteristics of good filing system – Indexing – meaning, importance and kinds.

UNIT – V Office furniture – Types of furniture – Types of furnitures – Office machines and equipments – objects of mechanization – Types of office machines – criteria for selection.

Text Book

1. R.K. Chopra – Office Management

Reference Books

1. B.N. Tanden – Manual of Office Management and Correspondence
2. C.B. Gupta – Office Organisation and Management
3. P.K. Ghosh – Office Management.

  Paper – 4

RELATIONAL AND OBJECT ORIENTED DATABASE MANAGEMENT SYSTEM

UNIT I: Introduction to Database system – Relations – Integrity constrains – Enforcing Integrity constrains – Query Languages – File Organizations and Indexes.

UNIT II: Tree Structured indexing : ISAM – B+ trees – Format of a node : Search, Insert, Delete, Duplicates, B+ trees in practice multidimensional indexes – Hash based indexing. Relational algebra and calculus – SQL : The Query language – Security, views and SQL.

UNIT III: Conceptual design and the ER model – Schema refinement and normal forms.

Parallel and distributed databases – Object database systems – Basic concepts of Network Model and Hierarchy model.

UNIT IV: Introduction to Object Oriented Programming – Basic concepts – Benefits of OOP, Object Oriented Languages – Application f OOP. C++ : Introduction – Identifiers and keywords – data types – constants – operators – Type conversion – Variables – Statements – Feature of iostream.h – Manipulators – I/O stream flags – control statements.

UNIT V: Functions and program structures – Arrays – Pointers – Structures – Union and Bit fields. Classes and Objects – Constructors – Destructors – Inline member functions.

Static class members – Friend functions – Dynamic Memory allocations - Inheritance – Overloading. Polymorphism – Templates and exception handling – data file operations.

TEXT BOOKS:

1. Database Management Systems – Raghu Ramakrishna, Mc. Graw Hill International Edition 1998.
2. Object Oriented Programming C++, Balagurusamy, T.M.H. (Unit I)
3. Programming with C++, D.Ravichandran, T.M.H.

REFERENCE BOOKS:

1. Database System concepts – Abraham silberschatz, Henry.F. Korth and S. Sudarsan – Mc. Graw Hill, 3 rd edition, 1997.

2. Database system management systems – Majumdar, TMH.

3. Programming with C++ , Schaum's outline series, T.M.H.

Teach yourself C++, Herbert Schildt, T.M.H., 3 rd Editio